Chloé 4th pillar and the impact of our products on the planet | Chloé GR
PRODUCTS
Create desirable and lasting products with lower environmental impact.
We believe that it is our responsibility to reduce our environmental impact and protect the limited resources of our planet. To do so, we must first identify where we can do better. Find our Environmental Impact Report here. We are holding ourselves accountable and working with external, independent advisors to change our practices – every step of the way. From this starting point, we can translate the insights into objectives and concrete actions to reduce our impact on climate, biodiversity, and oceans. Chloé’s parent company, Richemont, has published Science-Based Targets in 2021.
Objectives 2024
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Share of products with lower impact main materials in offer (average on all categories)
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Reduction of global CO2e emissions per product (2019 baseline)
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water reduction in our production including raw materials and manufacturing.
EMISSIONS
Based on insights from our Environmental Impact Report, we are working on various initiatives across the organization; these combined efforts will allow us to reduce our global greenhouse gas emissions in line with our target of a 30% reduction per product by 2025. Our aim was to reduce absolute Scope 1 & 2 carbon emissions by 25% by 2025 from the base year of 2019. This is equivalent to an absolute reduction of 4.2% each year, which is in line with the trajectory of 1.5° set by the Paris Agreement, and in line with the Richemont Group’s carbon reduction plan. You can also find here our previous environmental report for 2022.
REDUCE, REUSE, RECYCLE
Everything starts on the design table. We aim to improve our efficiency rate of material used to minimize waste and recycle or reuse what is left. We also plan to minimize oversupply by building more efficient supply chain and collections management processes. Since 2021, we no longer destroy any raw material or finished product. Instead, we reuse, recycle and donate through various reliable channels We are currently looking for options to launch a second-hand project in the near future. As part of the Prince of Wales’ Sustainable Markets Initiative (SMI) Fashion Taskforce we committed to rolling out a Digital ID – a transformative innovation that uses data to inform customers of sustainability credentials of their purchases – along with a circular data protocol. In 2023, we launched a second-hand project, partnering with Vestiaire Collective, and leveraging this technology. The Digital ID unlocks new opportunities for circularity at scale as key players in the fashion value chain will be able to provide unprecedented transparency and traceability of their products. Chloé is a member of the Ellen MacArthur Foundation, a charity that develops and promotes the idea of a circular economy, which is designed to eliminate waste and pollution, circulate products and materials, and regenerate nature.
ANIMAL WELFARE
We no longer use fur, angora, exotic animal skins, or hair; we banned fur from our collections in 2018 and the use of exotic skins in 2019. By 2025, all wool material used in Chloé collections will be recycled or certified by the Responsible Wool Standard. Chloé is also a member of the Animal Welfare group, a subgroup of the Leather Working Group. The Leather Working Group is an international organization made up of stakeholders across the leather supply chain, working to promote environmental best practice within leather manufacturing and related industries. The principal objective of the animal welfare subgroup is the education of the leather value chain on the salient aspects of animal welfare, including but not limited to collating information and resources on animal welfare practices and farm assurance standards.
PACKAGING
Our aim is to reach a 25% reduction in packaging weight by 2025, as compared to 2021, a goal that we have achieved two years ahead of schedule. Therefore, we decided to increase the target for 2025 to 30%. This decrease is linked to two key factors: – Avoiding extra packaging production (e.g. care leaflets) – Opting for lighter cardboard solutions, for example our new small and medium shoes boxes weigh 25% less than historical boxes. Additionally, we plan to switch our dustbag from organic to recycled materials in order to reduce the pressure on natural resources. We initiated these changes in 2023, and we expect to see our progress continue in 2024.
EVENTS & SHOWS
We carefully assess the CO2e emissions of our showsin collaboration with the Fédération de la Haute Couture et de la Mode. FHCM is currently implementing an impact measurement tool as well as an eco-design tool with the assistance of professional services network PricewaterhouseCoopers (PwC). Our goal is to reduce our impact by 30% by 2025.
BIODIVERSITY
We launched in 2022 a biodiversity footprint assessment using the Global Biodiversity Score tool and following the framework set by Sciences Based Targets for Nature. This tool enables to quantify and analyse the impact of our activity (scope 1, 2 and 3) on biodiversity, according to the main pressures on ecosystems. Our goal is to use the assessment to build a concrete roadmap by the end of 2022. We already know that between 70% and 85% of our impact on biodiversity comes from our raw materials, which is why we encourage sources of supply certified according to standards that guarantee respect for ecosystems, for example organic cotton. You can also find here the list of restricted substances in the composition of our goods and packaging.
GOING FURTHER
Chloé is always working on improving its practices and integrating news approaches, such as water consumption. Water scarcity is becoming critical and directly affects the availability of freshwater, posing significant threats to the communities in which we operate. This is why we have launched a new project aligned with the SBTN methodology to take into account water quantity and water quality across our value chain.
Our key moments
In November 2021,
Chloé joined the Ellen MacArthur Foundation.
Since April 2022,
we have banned the sale of PVC-based products.
In 2022,
we launched our first biodiversity footprint assessment using the Global Biodiversity Score.
In 2023,
we launched our new Digital ID across Ready-to-Wear, Leather Goods and Shoes.